Popular CEO of 3Media Network, Sadiq Abdulai Abu has revealed that he spent about GH₵6 million on the 2021 version of the 3Music Awards.
This year, Sadiq Abdulai and his crew obtained major applaud for a nicely planned and successful event.
Talking in an interview on the Prime Morning Show on Joy observed by GistAfrica, Sadiq Abdulai disclosed that indeed it took lots of people and money to obtain that success.
“We’ve had close to about 1000 people working on this project. One thousand people who were directly impacted by this,” he told the host Daniel Dadzie.
He released that the cost of the numerous performances shot on different sets which includes the opening performance by Medikal, Joey B and Criss Waddle and the Osibisa tribute totalled about ¢300,000.
“For the Yaw Tog and Kofi Jamar performance, the extras on the Yaw Tog part alone were about 30 boys. Come to the Kweku Flick part, the extras were about 5, not forgetting the people that were producing it. Take a look at the tribute performance, there were about 50 extras, all different people, everybody got paid, we never repeated the extras,” he added up.
The 2021 3Music Awards happened at the Accra International Conference Center, on Saturday, March 27. The occasion saw Lynx Entertainment signee KiDi take home the biggest award on the night, Artiste of the Year.